Performing Arts & Music
Hawaii’s performing arts scene encompasses creative expression in music, dance, and theatre. As one of six major creative industries, musicians, dancers, actors, and others help spur economic development by performing for audiences worldwide and achieving international recognition for their songs, performances, and plays. Combined with applied design, film, interactive media, visual arts, and literary arts & publishing, Hawaii’s creative industries represent $3.3 billion of the State’s GDP* as of 2014. Moreover, the creative sector’s collective impact includes 49,403 local jobs, which is a positive growth rate of nearly 11.1% since 2004.
*Data taken from Hawaii’s Creative Economy Report – 2015
PERFORMING ARTS CLUSTER
The performing arts is uniquely characterized by the way in which artists use their bodies or voices to convey meaning, emotion, and stories. The breadth of each subsector is described below with a comprehensive list located on the Creative Industries Division’s Resources page.
Music – Hawai`i has an abundance of extraordinary musical talent, reflecting the rhythms of this tropical paradise. It is the birthplace of the steel guitar and home to the captivating sounds of kiho`alu (slack key) guitar tuning and the ukulele. With music that ranges from ancient chants and mele (songs) of Hawai`i to contemporary jazz, rock, and reggae, Hawai`i offers audiences a breadth of musical genres and talent.
Dance – As a bridge between East and West, Hawai`i embraces numerous cultural dance forms such as Japanese bon dance, Tahitian dance, and Brazilian capoeira. It is also the birthplace of hula (Hawaiian dance). Many festivals celebrate the hula kahiko (ancient style) and the `auana (modern style) at annual gatherings such as the Merrie Monarch Hula Festival and the King Kamehameha Hula Competition.
Theatre – Hawai`i offers classical theatre, contemporary dramas, and comedy, which can be enjoyed at local venues such as the Diamond Head Theatre and Honolulu Theatre for Youth. Many of Hawaii’s actors who got their start in local theatre have gone on to star in Broadway shows, feature films, and television.
ROLE OF CREATIVE INDUSTRIES
The Creative Industries Division (CID) is the State’s lead agency focused on strengthening, advocating, and accelerating the growth of Hawaii’s creative clusters. As the business advocate for Hawaii’s culture and arts sector, CID supports initiatives, policy, and infrastructure to expand the capacity of Hawaii’s creative entrepreneurs.
Since its inception in 2003, CID has identified its Strategic Priorities 2013-2015 to increase growth and competitiveness of Hawaii’s creative economy. Recent and upcoming performing arts projects funded and supported by CID include:
Soul Sessions – Island Film Group developed a framework for Soul Sessions, a series of seventeen broadcast and web/mobile music videos featuring up-and-coming local musicians. The series brings local, national, and international attention to support the business development and promotion of Hawaii’s music industry.
Na Oihana Mele Workshop Series – Hawaii Academy of Recording Arts (HARA) produced three workshops: Marketing and Promotion Part I – Social Media, Marketing and Promotion Part 2 – Promotion, and Royalties as part of the Hawaii International Film Festival’s 2013 Creative Lab program.
Placing Your Music in TV and Film – Kauai Music Festival organized a panel discussion to provide participants with opportunities and tools to get their music placed in television and film, thereby creating additional royalty and revenue streams for their original musical works.
Sound x Vision – Co-presented by the Hawaii Academy of Recording Artists (HARA), the 4th annual Sound x Vision featured a number of panel discussions with internationally renowned music composers who shared their compelling experiences and knowledge in the areas of film composition, marketing, and performance rights.
“I Create Music” Expo – Westchester Media, Inc. will coordinate a panel discussion to promote and elevate Hawaii’s music industry and artists at The American Society of Composers, Authors, and Publishers’ “I Create Music” Expo in April 2014 in Los Angeles.
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